As we worked on a pre-existing web app. we had to be more careful while adding new features or replacing the existing characters and alignments.
We understand the experience, situation and emotion of the person who we are working for.
We process and synthesize the results to develop a user point of view that needs to be addressed.
We focus on idea generation. We explore a wide variety and large quantity of ideas to go beyond the solutions.
We build to think. A simple and fast way to shape ideas so users can experience and interact with them.
By understanding the core ideas, we went to consult a few shipping managers and delivery partners. We listed the issues faced by them while delivering products and managing transportation. By responding to these pain points, we initiated our next process.
We came across multiple solutions using techniques such as brainstorming and problem solving, which can significantly enhance the value of an ideal solution.
We picked a superior strategy and plotted rough diagrams. We consulted Hermes Go for additional input on the product experience. We made wireframes based on the rough sketches. After assessing rigorously, the prototype was created.
The visual elements were chosen to help vendors for smooth day-to-day interaction. We specifically focused on the aesthetics of a few screens that involved dashboard data visualization and creation of loads on the map view.